Thinking Outside the Box: Without cardboard boxes, the age of Amazon may never have happened. Forget shoe boxes, Chinese takeout boxes, and pizza and coffee boxes: the most popular (and iconic!) box in the world is the cardboard shipping box. Children make forts out of them. Adults use them for storage. E-commerce and shipping giants have deployed them to keep up with the growing demand of online shoppers.

This simple cardboard packaging, used in approximately 90% of retail shipments, has become the gold standard for the safe delivery of e-commerce wares. The shipping box is light, yet sturdy enough to protect its contents throughout the sometimes tumultuous shipping process, and its affordability makes it accessible to businesses of all sizes.

In order to grow and revitalize Uptown Greensboro… we must first establish it’s box!